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Corporate

Lead Product Marketing

Atlanta, Georgia

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Job Description:

At AT&T we’re redefining the future of connectivity. At our core is a passion to serve our customers with products and services that create connections, improve lives and allow millions to share the stories and experiences that matter. Our Corporate teams are fueled by innovation and a desire to connect the world in meaningful ways. Join our team and bring your bold ideas, supporting and transforming our business across areas like marketing, finance and more.

In the Mass Markets Customer Experience role, you will design, develop and implement launch strategy and programs for products and services within the AT&T portfolio.

Key Roles and Responsibilities:

Responsible for the success of a product or group of products through development and execution of comprehensive marketing plan.

Typically viewed as product owner throughout the life cycle.

Conducts multi-year product planning to determine product life-cycle decisions, ensure consistency with overall marketing and corporate strategy, and achieve product performance, revenue, market share, and profitability objectives. Identifies, monitors and analyzes internal (e.g. financials, movement, revenue, cost, sales) and external (e.g., technology, market share, competitive) performance parameters to position, modify features and identify new uses for the product.

Provides continuing product surveillance and management of established product to attain financial objectives.

Accountable for revenue attainment and profitability.

Leads cross functional teams in presentation and resolution of marketing deliverables as needed.

Provides readout to leadership level regarding products and plans as assigned.

Acts as team lead as needed to provide leadership to less experienced professionals.

Considered an expert within the discipline.

Education: Typically requires a bachelors degree.

Experience: Typically requires 6+ years of experience in similar area of responsibility.

Supervisory: No

Our Lead Product Marketing Managers earn between $128,400 - $192,600 of TSR. Not to mention all the other amazing rewards that working at AT&T offers. Individual starting salary within this range may depend on geography, experience, expertise, and education/training.

Joining our team comes with amazing perks and benefits:

Medical/Dental/Vision coverage

401(k) plan

Tuition reimbursement program

Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)

Paid Parental Leave

Paid Caregiver Leave

Additional sick leave beyond what state and local law require may be available but is unprotected.

Adoption Reimbursement

Disability Benefits (short term and long term)

Life and Accidental Death Insurance

Supplemental benefit programs: critical illness/accident hospital indemnity/group legal

Employee Assistance Programs (EAP)

Extensive employee wellness programs

Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone

A career with us, a global leader in communications and technology, comes with big rewards. As part of our team, you’ll lead transformation surrounded by trailblazing industry leaders like you. You’ll be empowered to go above and beyond – making a difference through company-sponsored initiatives or connecting and networking through one of our many employee groups. And regardless of where you’re at in your career trajectory, you’ll be rewarded by the impact that comes with making a difference in the lives of millions. With AT&T, you’ll be a part of something greater, do incredible things and be rewarded with a chance to change the world.

Ready to join the team? Apply today!

#LI-Onsite

Weekly Hours:

40

Time Type:

Regular

Location:

Atlanta, Georgia

Salary Range:

$128,400.00 - $192,600.00

It is the policy of AT&T to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, AT&T will provide reasonable accommodations for qualified individuals with disabilities.

Job ID R-42427 Date posted 11/21/2024
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Benefits

Your needs? Met. Your wants? Considered. Take a look at our comprehensive benefits.

  • Paid Time Off
  • Tuition Assistance
  • Insurance Options
  • Discounts
  • Training & Development

Learn more about benefits

Our hiring process

Apply Now

Confirm your qualifications align with the job requirements and submit your application.

Assessments

You may be required to complete one or more assessments, depending on the role.

Interview

Get ready to put your best foot forward! More than one interview may be necessary.

Conditional Job Offer

We’ll reach out to discuss a conditional job offer and the next steps to joining the team.

Background Check

Timing is important – complete the necessary actions to proceed with onboarding.

Welcome to the Team!

Congratulations! It’s time to experience #LifeAtATT.

Check your email (and SPAM) throughout the process for important messages and next steps.

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