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Join us in our pursuit to transform lives through connectivity.
"We care about our customers & our employees, our business & our communities future."
Julia — Corporate Support - M&P Manager"We have an opportunity to make an impact at all levels & have fun doing it."
Help drive connection across our business.
Job Description:
We are looking for you—a seasoned professional in Product Marketing for business devices who can lead and execute on the development, marketing, and strategy of the AT&T portfolio.
In this role, you will take devices from initial proposal to end of life and have responsibility for the product launch, positioning, value proposition, overall customer experience, and lifecycle management. You will lead cross-functional teams including Enterprise, Public Safety, Retail Operations, Messaging, Product Placement, Public Relations, Legal, Training, Product Certification and Marketing Communications to launch new devices and services. You will also provide future roadmap input based on anticipated customer needs, competitive landscape, and market and technology trends.
Key Responsibilities
Product planning: Define product to deliver the industry’s best portfolio of devices. Co-develop product strategy with OEM partners including technologies, features, services, price positioning, product positioning, launch timing, distribution channels, forecasting, and solution ecosystem including apps and accessories. Craft and implement user experience requirements with internal stakeholders and OEMs. Partner with Enterprise, Public Safety, Product Engineering, Supply Chain, and the OEM partner to ensure a high-quality customer experience is delivered.
Lifecycle management: Manage product from RFP award, to launch, to end of life. Track and report on quality metrics and sales performance including mix of portfolio, gross adds, upgrades, and returns. Evaluate and enhance promotional offers, distribution channels, pricing, and other element to achieve business goals. Partner with Supply Chain and OEM to manage challenging inventory planning with varying demand and lead times for enterprise and public safety customers.
Market analysis: Use customer feedback, market research, and social media monitoring to assess customer preferences and incorporate into roadmap decisions and other lifecycle activities. Perform regular competitive analysis to evaluate product capabilities, pricing, promotion, distribution; analyze how these impact market share; recommend and implement changes required to be competitive.
Product marketing content: Develop, collaborate, and review product marketing content with internal marketing teams and OEM partners including merchandising, collateral, web, advertising, press releases, blog posts, internal communications and promotional materials.
OEM management: Collaborate with OEMs and other key suppliers to meet AT&T product and service requirements. Internally represent AT&T interests and help secure product program support.
Role is located in Atlanta, GA or Dallas, TX. No Relocation Assistance provided.
Minimum:
Desired:
Supervisory - No
Our Lead Product Marketing Managers earn between $128,400 - $215,800 of TSR. Not to mention all the other amazing rewards that working at AT&T offers. Individual starting salary within this range may depend on geography, experience, expertise, and education/training.
Joining our team comes with amazing perks and benefits:
Medical/Dental/Vision coverage
401(k) plan
Tuition reimbursement program
Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)
Paid Parental Leave
Paid Caregiver Leave
Additional sick leave beyond what state and local law require may be available but is unprotected.
Adoption Reimbursement
Disability Benefits (short term and long term)
Life and Accidental Death Insurance
Supplemental benefit programs: critical illness/accident hospital indemnity/group legal
Employee Assistance Programs (EAP)
Extensive employee wellness programs
Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone
A career with us, a global leader in communications and technology, comes with big rewards. As part of our team, you’ll lead transformation surrounded by trailblazing industry leaders like you. You’ll be empowered to go above and beyond – making a difference through company-sponsored initiatives or connecting and networking through one of our many employee groups. And regardless of where you’re at in your career trajectory, you’ll be rewarded by the impact that comes with making a difference in the lives of millions. With AT&T, you’ll be a part of something greater, do incredible things and be rewarded with a chance to change the world.
Ready to join the team? Apply today!
#LI-Onsite
Weekly Hours:
40Time Type:
RegularLocation:
Atlanta, GeorgiaSalary Range:
$128,400.00 - $215,800.00It is the policy of AT&T to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, AT&T will provide reasonable accommodations for qualified individuals with disabilities.
Invested in your satisfaction and continued success.
We take care of our own here (hint: that could be you). Our benefits and rewards mean we cover some of your biggest needs with some of the coolest offerings. We already think we’re a pretty great place to work. We’re just trying to rack up some bonus points.
